ANALYSIS OF THE ROLE OF PLANT PATTERNS IN VISUAL ART: FROM BIOMORPHOLOGY TO AESTHETICS IN VISUAL COMMUNICATION DESIGN

Abstract

This study considers biomorphology as the foundation for analyzing the application and significance of plant patterns in art and visual communication design. The research systematically interprets the origins and characteristics of plant patterns and reveals the scientific principles and mechanisms underlying biomorphology. A comparative analysis highlights the key role of plant motifs in visual arts and communication design, emphasizing the natural rhythm and emotional depth they bring to artistic and design works. Additionally, the study explores the interaction and integration of biomorphological principles into visual art, offering new perspectives for interdisciplinary research and practical application in both fields. The purpose of this study is to explore the interaction between plant motifs, biomorphology, and visual art. The research aims to uncover the potential of plant patterns in artistic creation, as well as the integration of biological knowledge into art, which can provide artists with new scientifically grounded ideas and strategies. The findings of the study suggest that plant patterns are not only an essential resource for artistic and design creativity, but the biological structures upon which they are based also provide rich, innovative inspiration for visual arts. The proposed research envisions the creation of an interdisciplinary platform for research and creativity, fostering the organic combination of science and art. The incorporation of biomorphological knowledge into artistic practices opens new opportunities for innovation in design, enriching both scientific and artistic fields and contributing to the advancement of human culture and art. Thus, plant motifs serve as vital elements in the integration of artistic design and biomorphology. They not only provide designers with materials to work with but also open new horizons for creativity and innovation. This interdisciplinary interaction promotes a deeper understanding and appreciation of nature’s beauty, inspiring the development of new, integrated approaches in design practice.